Shoe Sales Dashboard

Power BI Dashboards
Author

Data Analyst - Pythias C

Published

March 20, 2025

1 Shoe Sales Dashboard in Power BI

N.B THE DATASET USED IS ENTIRELY FICTIONAL & HAS BEEN GENERATED FOR DEMONSTRATION, TESTING OR EDUCATIONAL PURPOSES. ANY RESEMBLANCE TO ACTUAL COMPANIES, ORGANIZATIONS IS PURELY COINCIDENTAL

The Overall Dashboard: Key Insights

  1. Sales Performance: Total sales amount to $274M, with a cost of $242M.

  2. Monthly Trends: The ability to select a month indicates ongoing tracking of sales performance, allowing for identification of seasonal trends.

  3. Category Insights: The “Sales by Category” section shows a breakdown of sales across different categories, which can highlight which categories are underperforming or excelling.

  4. Product Popularity: The “Sales by Product” section provides insights into specific shoe models, indicating which products are driving sales. It appears that certain models are significantly more popular than others.

  5. Geographic Distribution: Sales by country indicate that France is a leading market, followed by Germany, Nigeria, and Liberia. This information can guide targeted marketing efforts in these regions.

  6. Sales Volume: With 10,435 units sold, the average sale price can be estimated, which may help assess pricing strategies and identify potential areas for discounting.

  7. User Engagement: The “Sales by User” section tracks the performance of individual sales representatives, which can help assess team performance and identify top performers.

  8. Summary Table: The summary section provides key metrics, allowing for quick insights into total sales, quantity sold, and total cost, which are crucial for evaluating overall performance.

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